The name is Bachir meaning chosen in the Hebrew language. When I was young, my mom always told me I had a purpose in my life and that I was one of God’s chosen ones. I’m an old soul and an 87 baby. I fell in love with music the day I heard Tupac’s “Keep Your Head Up”. Just the art and inspiration behind his lyrics inspired me to be the artist I am today. For their music and characters, other inspirations include Marvin Gaye, Jay-Z, Lauryn Hill, Common, and André 3000. Being a voice to my community and people, I hope to spark the minds of lives around the world so we can live as one. I know I just want to inspire, impact and uplift.
Troy Grant has been playing music since the age of 14 years old. He simply plays for the fun of it and the joy it brings to himself and to others. His only goals are to generate music and smiles across the face of every person he comes across. Ed Sheeran, Bruno Mars, Justin Timberlake and Leroy Sanchez are just a number of artists that inspire Troy to continue being the artist he is today.
Didi is a Pittsburgh native-turned SoCal local who’s spent the first part of her career in sports entertainment after graduate school with the Pittsburgh Pirates and the Pittsburgh Penguins. After years, she shifted to the technological realm with business giants Verizon and Apple as tier 2 technical support and operations analysis. Recently, she has made the transition to her true passion, music entertainment. In anchoring the MER production management team, Didi brings that energy that shines through and spreads to every artist and project.
New Britain, Connecticut emcee, Niki Ellis is determined to set her mark in the hip-hop culture. With music playing a major role in her life since her youngest days, today she’s grown into one of the most promising emerging female artists. In a genre that seems to be lacking female emcees who focus on substance and quality, Niki offers way more than typical rap.
Influenced by her father, who was a DJ, and listening to the records he would spin was a daily routine. The first time she connected with women in the rap game, she instantly fell in love with the idea of becoming an artist herself. That was back in 1997, where she credits the Queen Bee, Lil Kim’s legendary posse cut “Not Tonight (Remix). Penning verses at the young age of 8 wasn’t laborious for Niki Ellis, and by middle school, she was already writing full songs. After receiving a standing ovation for her stellar performance at her 7th-grade talent show, she felt an overwhelming high that she’s never been able to come down from. At that very moment, she was sure that this is what she was destined to do for the rest of her life.
Life hasn’t always been easy as a young girl and she went through her own trials and tribulations to prove herself as a solid female emcee. Niki used her struggle and allowed it to fuel the fire within her heart, which combined her confidence, technique, style, and skills that drove her to perfect her craft.
She joined the Air Force at the age of 21 and used it to help further her career. Throughout the years, she has made musical connections all across the world and has been able to grace stages from her home state, all the way to Japan. Now settled back in Connecticut, she has released her first EP titled “Beautiful Struggle” featuring her singles “Live in the Sky,” “All Night Long” and “Carry On,” as well as her album “Unexpected” featuring the singles “Feel Good” and “Do Ya.”
She has been well received in the blogosphere and has also been featured on Hot 93.7’s “Up Next” Artist Spotlight. Currently, Ellis is geared up to drop her forthcoming EP entitled “Every Now and Then” which features her first single, “The Way of Life” produced by Chill Shump, and the most recent single “Red Dot” produced by 2wo 4our. She recently opened up for Cardi B at CT’s own Toad’s Place and performed for a sold-out crowd, and performed at SXSW Music Festival in Austin, TX. With her unconditional love for Hip Hop, her consistency, ambition, and dedication, it won’t be long before Niki Ellis is a well-known household name.